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mGage to Host Panel on the Future of Mobile Messaging in America
Panel includes experts from Google, GSMA and Sprint

NEW YORK, NY (September 5, 2018) – mGage, a Vivial Company, will host a panel discussion on the trends and technologies that are shaping mobile messaging for businesses at Mobile World Congress Americas 2018 in Los Angeles on September 13.  With more than six billion texts sent in the U.S. each day, mobile messaging is a critical element of any brand’s marketing approach or customer care solution.  It’s also rapidly changing, with new innovations providing brands with new ways to connect with customer via mobile messaging.

The interactive discussion, entitled, “The Era of Smart Messaging is Here,” will provide insight into the leading innovations in mobile messaging today.  Experts from Sprint, Google and GSMA will showcase how services such as Rich Communication Services (RCS) Business Messaging and Chatbots are opening up new frontiers for businesses to have richer, more dynamic, interactive and intelligent conversations with customers.  The panel will share how brands are using these technologies today and provide a look into  what the future holds for mobile messaging.

The panel will include an introduction on the state of mobile messaging by Jim Continenza, Chairman and CEO of Vivial and mGage and be moderated by Denisse Goldbarg, Global Chief Operating Officer at mGage.  Leaders from the world of mobile and representatives from top brands will join mGage to give their unique perspectives on the evolution of mobile messaging, including:

  • Todd Parker, Global Head, Business Development at Google, Messaging-as-a-Platform (MaaP) Business
  • David O’Byrne, IP Communications Project Director at GSMA
  • Stephanie Lashley, Product Manager, Sprint

The panel will take place on Thursday, September 13 from 1:00 to 2:00 p.m. at the Los Angeles Convention Center located at 1201 South Figueroa Street.  The event is FREE to all Mobile World Congress Americas show attendees who can reserve space at the panel here.  Show attendees are also invited to visit the mGage booth (Hall West Stand W.1715) for demonstrations of the latest messaging technologies.

ABOUT mGage:

Brands create powerful and interactive connections with their customers using mGage’s innovative messaging solutions. We are a Tier 1 aggregator with direct connections to all major US and UK carriers and more than 150 connections in 500 countries total. We partner with enterprises to deliver high volume time-sensitive promotional and transactional messages across key messaging channels including SMS, MMS and RCS. This is backed by decades of industry experience, state-of-the-art infrastructure and the most comprehensive support available in the industry.

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