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FOR IMMEDIATE RELEASE:

Vivial and Neighbor Island Schools Launch 11th Annual Recycling
Drive and Environmental Awareness Campaign

HONOLULU, HI (April 23, 2019) – Vivial, proud publisher of the Hawaiian Telcom Directory, is partnering with schools on the islands of Hawaii, Kauai, Lanai, Maui and Molokai to launch the #SmallBizBigOutcome recycling drive and environmental awareness campaign. The campaign launches today and runs through May 31 and is in conjunction with the 2019 Hawaiian Telcom Directory delivery on the neighbor islands.

Local schools on each island will compete to collect the outdated telephone directories, which will keep thousands of pounds of directories out of landfills through recycling. All participating schools will receive a cash prize for their involvement in the program, and one school will win a grand prize. The grand prize winner will be selected based on book collection totals and efforts to engage and educate students about protecting the local environment.

“For a decade Vivial has partnered with neighbor island schools to collect tons of outdated directories for recycling and environmental awareness, and we’re proud to champion positive change in the communities we serve,” said John Lambert, general manager of Vivial in Hawaii. “We love seeing how students learn the difference they can make in protecting the environment, as well as the ripple effect it has with residents and businesses across Hawaii.”

Hawaiian Telcom Directories are 100 percent recyclable. After the close of the contest, the telephone directories are shipped off-island for recycling. On Hawaii, Kauai, Lanai and Maui the materials are converted into an array of new products, including building insulation, writing and copier papers, newsprint and paper towels. The directories from Molokai are processed at a waste-to-energy facility where they are used to generate a valuable source of renewable energy for Oahu. Recycling and environmental sustainability are important initiatives year round, so residences and businesses throughout Hawaii should check with their local recycling department for more information on recycling programs offered in their area.

Vivial is also partnering with local food banks, including Hawaii Foodbank, Hawaii Foodbank – Kauai Branch, The Food Basket and the Maui Foodbank, to host a community food drive. By using the recyclable directory delivery bags, Vivial encourages the community to fill the bags with nonperishable food items and donate them to local food banks.

For more information about the recycling drive, drop-off locations and hours, as well as a list of the participating schools and food banks, visit http://smallbizbigoutcome.com/neighbor-islands. To arrange for a bulk pick up, please call (808) 833-2018, or to reduce or stop delivery of any print directory, please go to yellowpagesoptout.com. To learn about all of Vivial’s product offerings, visit Vivial.net.

ABOUT VIVIAL:

Vivial is a groundbreaking marketing technology (martech) company that offers omni-channel solutions proven to connect brands of all sizes with potential customers, while engaging with current customers.

Serving hundreds of thousands of local, national and enterprise customers through direct and indirect channels, Vivial increases visibility, builds loyalty, manages content and tracks results for their customers with an easy-to-use suite of innovative online, social and mobile marketing tools. With an on-demand support staff, Vivial works behind the scenes so that their clients can get back to running and growing their businesses successfully.

Vivial’s success is highlighted by recognitions such as: “Fifth Hottest Technology Company,” Forbes; “Top 10 SEO Solution Providers,” Marketing Tech Insights; “10 Best Marketing Solution,” Industry Era; “30 Fastest Growing Tech Companies,” Silicon Review; and numerous “Best Places to Work” awards from the American City Business Journals.

For more information, visit https://vivial.net

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