While promoting your products is key, there is much to be said for also publishing information that consumers find valuable but doesn’t push what you sell.
The dentist who publishes how to brush articles, or the fitness club posting proper weightlifting technique videos … this kind of content marketing—blog articles, how-to-guides, reports—raises awareness of your brand, builds goodwill among consumers, positions you as a knowledgeable leader in your field, and helps boost your search engine rankings.
Whether creating your own content fills you with anxiety or inspiration, we can help. Vivial will generate unique, relevant content that’s optimized for search engine visibility (the Holy Grail of online marketing). Let’s get started.